Building on the success of serving hundreds of thousands of independent contractors and companies, Openforce® publicly announced its new name with a renewed commitment to serving the rapidly growing on-demand economy.

“As the on-demand economy attracts more than 22.4 million consumers annually and $57.6 billion in spending, we are wholly focused on disrupting the expensive, slow, and unintended high-risk ways that companies have traditionally worked with independent labor,” said Drake Pruitt, CEO of Openforce. “The new brand reflects our evolution to a technology-driven company delivering software and services that reduce the cost to deploy, pay, and properly contract with independent contractors.”

Along with the continued expansion of our product portfolio, Openforce has invested in new talent to address growing customer demand with professionals that bring decades of expertise in software-as-a-service, transportation operations, third-party logistics, and business technology automation.

Brian Panicko joined the company in Phoenix as Vice President of Sales & Channel Development in June 2017, overseeing all direct sales and partner channels. With more than 15 years of experience in strategic sales and channel development for leading technology companies, Brian leads the team responsible for growing direct and partner-driven revenue across all market segments for the company.

Christine Chan joined Openforce as Vice President of Strategic Accounts. Based in New York, Christine has extensive hands-on experience in final-mile delivery, warehousing, and logistics operations. Having served in an operations leadership role for one of the world’s largest transportation and logistics companies, Christine brings valuable insights helpful to prospects and partners in taking full advantage of Openforce technology and services.

Leigh Ann Schneider joined the company in Phoenix as Senior Director of Business Development, where she will work on strategic account development with the company’s largest transportation prospects. She is a customer-focused sales leader with a track record of building long-term accounts and surpassing revenue targets. Most recently Leigh Ann excelled as Vice President of Direct Sales at GlobalTranz, a leading logistics company.

“Openforce is the greatest team competing in this industry, and the addition of these outstanding professionals brings even more leadership, know-how, and service in support of our prospects, partners, and customers. We are thrilled to have them onboard,” Pruitt added.

About Openforce

Openforce is the leader in technology-driven services that reduce operating costs and mitigate risk for companies using independent contractors. Our cloud-based applications help companies and contractors alike achieve more sustainable, profitable growth by removing financial, operational, and compliance barriers to getting business done.

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